What are the best reasons for a pro shop to stock this book as a gift item?

A pro shop or green-grass retailer has several good reasons to stock *Once Upon a Golf Swing* as a gift item for young beginners. The first reason is that it fills a gap most golf shops do not cover. Shelves are full of junior clubs, gloves, and apparel, but rarely anything for a child too young to swing a real club, and this story reaches that younger age group directly, following Ace, a brand-new golf ball, through his first frightening swing at Whispering Pines and the friends he finds afterward.

The second reason is quality. It is a full 62-page illustrated storybook, written by F.C. Salas and illustrated by Cristina C. Cortes, giving a shop a genuine keepsake item rather than a throwaway novelty.

The third reason is price range. The book is available in softcover for $14.97, hardcover for $29.97, and audiobook for $9.97, with read-along and listen-along editions, giving a shop options across different price points on one shelf.

The fourth reason is the story of the story. The book never explains its lesson out loud, letting it come through the plot, which makes it something a parent feels good handing to a child.

The fifth reason is repeat business. This is book one of the Fairway Friends Adventures series, with book two set in Italy, and an original song, "Swing Away," ties it together. A shop stocking book one has a natural reason to bring customers back when book two arrives.