How does this storybook compare to a club-branded desk item as a member holiday gift?
A storybook and a club-branded desk item, like a paperweight or a leather portfolio, both work as a member holiday gift, and each brings something different to the table. A branded desk item carries the club’s name into a member’s office or home study, giving the club quiet visibility in a space members see every day, which is a genuine benefit for a club’s identity.
*Once Upon a Golf Swing* reaches a different room in the house, the one where a member reads to a child or grandchild. The 62-page book, written for ages three to six, follows Ace, a new golf ball who gets lost on his first swing at Whispering Pines and finds friends Daisy, Sandman, Splash, Speedy and Rangey, giving the holiday gift a place in family time rather than office decor.
Desk items also tend to accumulate over years of club membership, with many members already owning several from past holiday seasons. A book at $29.97 hardcover or $14.97 softcover is far less likely to be a repeat, and it opens up a use, being read aloud, that a paperweight never offers. Clubs do not need to pick only one. A desk item for the member’s study and a storybook for the family room cover two different parts of a member’s life, both worth reaching at the holidays.